The House of Zhivago Clothing
West Australian-based label Zhivago is rapidly building a reputation for their signature fusion of impeccably tailored ready-to-wear, avant-garde separates and show-stopping red carpet gowns.
Zhivago is Co-designed by longtime friends, Lara Kovacevich, and Lydia Tsvetnenko and meaning ‘daring’ in Russian, Zhivago was launched at the 2012 Perth Fashion Festival to widespread critical acclaim. Both designers earned their fashion stripes at tender ages; Lara learned the art of costume via her sister’s successful label that was patroned by many of W.A’s most colorful personalities. While Lydia, demonstrating an early entrepreneurial streak would sew and then sell clothing to her family and friends.
While she completed her degree at WA Institute of Art Design and Media, Lara continued to pursue her passion for music and performance working an Events Manager in the West Australian music scene. Upon graduating, she honed her technical skills working for some of Perth’s best-known labels and learned the practicalities of designing for a large-scale retail/wholesale brand. Lydia enjoyed a successful career in retail management, restructuring a number of high profile businesses while she studied fashion design part-time at Perth TAFE. After completing her degree, Lydia then moved to LA for a short period to support her husband’s business growth. In LA, Lydia established a small atelier creating custom made eveningwear for a small group of clients.
Over the past 3 years Zhivago have dressed an enviable list of international and national celebrities including Lady Gaga, Katy Perry, Kendall and Kylie Jenner, Giuliana Rancic, Dej Loaf, Leslie Grace, Liz Trinnear, Jennifer Hawkins, Dannii Minogue, Delta Goodrem, Samantha Jade, Jesinta Campbell, Nicole Trunfio, plus many, many more.